It's on for young and old with the launch today of Converse's Let's Take This Outside campaign in Australia. Celebrating the release of the 2012 Chuck Taylor 'All Star' boots collection, Converse has rolled out a guerilla-style initiative whereby the public can uncover free pairs of boots placed into special In Case of Emergency boxes in outdoor locations across the country. Visual clues detailing locations can be found on the Australian Converse Facebook page (here) and runs for two weeks from today, with the boots available in stores from July.